Content ModerationDec 16, 2024

Virtual Moderators: One Size Doesn't Fit All

Ruud Visser

Ruud Visser

Founder & CEO

The world of online content is like a city with distinct neighborhoods, each with its own culture, language, and challenges. A gaming platform's chat room operates differently from an e-commerce product review section. That's why at Lasso Moderation we’re developing ‘Specialized Virtual Moderators’, each one a digital expert in its specific industry domain.

Let be realistic: the initial versions won’t be perfect, but they will improve over time to serve as aids to human moderators. This allows humans to focus on more complex and nuanced moderation tasks, while the AI-Moderator will do the heavy lifting (high volumes).

Table of Contents

Adding AI to moderation: how to get started

The implementation process is actually pretty straightforward. In just 10 minutes, a platform can add a Virtual Moderator to their team. A few hours of policy setup follows. First, import your policy & guidelines into Lasso and your Virtual moderator is ready to go live. Compare this to legacy moderation solutions that often take weeks or months to implement.

How AI-Moderators work

Your AI-moderator for gaming platforms In gaming communities, a gaming-focused Virtual Moderator (named: Pixe) recognizes playful trash talk. It understands gaming terminology, and can spot the difference between competitive banter and toxic behavior. This specialized knowledge means gaming platforms don't have to choose between maintaining a competitive atmosphere and ensuring player safety.

Your AI-moderator for e-commerce & marketplaces For e-commerce platforms, Virtual Moderator (named: Scout) brings a sharp eye for fraudulent activity. This specialist recognizes illegal product listings, and attempts to take users off-platform. It's like having a moderator working around the clock, helping human moderators protect both sellers and buyers from deceptive practices.

Your AI-moderator for social media Social media platforms are better off with a specialist who understands the rapid-fire nature of social conversations. It can track emerging trends, spot harassment, while preserving healthy discussion. This is particularly valuable during high-traffic events when manual moderation simply can't keep up with the volume. This AI-agent can be added to your team of human moderators under the name Pulse.

Your AI-moderator for dating platforms Dating platforms face some of the most sensitive and complex content moderation challenges in the digital space. It's about protecting people looking for genuine connections from fraud, harassment, and potential harm. Identifying attempts to move conversations off-platform prematurely, the Virtual Moderator sits between basic AI filters and human moderators, handling the substantial middle ground of moderation decisions.

Adding AI to moderation: how to be cost efficient

Most customers want to keep their moderation costs predictable, so at Lasso we're offering predictable pricing in the form of several tiers of credits (1 credit = 1 task performed by the AI-agent). The tier that applies to your estimated volume should cover your average monthly load. Our fair use policy will ensure you’re not paying additional costs for every time you’re using more credits. Our customers only get charged extra when structurally exceeding the amount of credits. The AI-Moderator is able to scale up during busy periods and down during quiet times, ensuring resources are used efficiently.

The beauty of this specialized approach is efficiency. Instead of forcing platforms to adapt to generic moderation settings, the Virtual Moderators come pre-trained in industry-specific knowledge. Over time, they will start to understand context, recognize industry-specific patterns, and make decisions based on domain expertise.

Human moderators, freed from routine tasks, can focus on complex cases that really need human judgment. It's a partnership that makes both economic and practical sense.

For platforms considering AI-native moderation solutions like Lasso Moderation, the choice will become clear. Although not perfect, our Virtual Moderators will bring industry-specific expertise to the table, delivering better results over time at reasonable costs.

As online communities continue to grow and evolve, this kind of intelligent moderation will quickly become essential for sustainable platform growth. Launching in Q1 2025, the Virtual Moderators represent a practical step forward in content moderation.

How Lasso Moderation Can Help

At Lasso, we believe that online moderation technology should be affordable, scalable, and easy to use. Our AI-powered moderation platform allows moderators to manage content more efficiently and at scale, ensuring safer and more positive user experiences. From detecting harmful content to filtering spam, our platform helps businesses maintain control, no matter the size of their community.

Book a demo here.

Want to learn more about Content Moderation?

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